The Jim Fortin Podcast Ep 402: Why It Is Important to Pay Attention To the Core of All of Your Thinking
Are you constantly distracted, frustrated, or feeling stuck wondering why you’re not getting the results you want in life? In this episode, Jim Fortin reveals a simple but profound truth: you are where your attention is. Drawing from both scientific understanding and spiritual wisdom, he breaks down why your attention is the foundation of all cognition—and ultimately, the creator of your reality.
Jim explains that mastering your attention is the key to mastering your outcomes. He dives deep into the four types of attention, shows how the modern world is hijacking our focus, and shares real-life examples of how misplaced attention leads to unwanted results—whether it's poor finances, emotional turbulence, or lack of progress. Most importantly, Jim offers you a transformational mindset shift: if you don’t like where you are, it’s time to move your attention.
This episode is your roadmap to reclaiming control over your thoughts, your emotions, and your life. Listen in and start the process of truly mastering your mind and creating what you want.
What You’ll Discover in This Episode:
(01:30) Why Attention Is the Root of All Cognition
Jim opens the episode explaining how attention drives thought, behavior, and ultimately, results.
(06:50) The Four Types of Attention and Why They Matter
Selective, divided, alternating, and sustained attention—and how each type impacts your daily experience.
(13:02) The Role of Attention in Emotion and Manifestation
Learn how your emotional state is directly tied to your attention, and how to shift it to change your outcomes.
(18:10) Real-Life Distractions and How to Master Them
From annoying habits to social media addiction—Jim shares practical strategies for regaining control.
(29:24) Attention vs. Circumstance: Where You Focus Creates Your World
Why separating your attention from your external situation is the beginning of transformation.
(40:01) The True Power of Moving Your Attention
A practical, motivational wrap-up reminding you that what you focus on is what you become.
Listen, apply, and enjoy!
Transformational Takeaway
Your attention is not just a mental habit—it is the steering wheel of your entire life. Every outcome you experience is a direct result of where you've been placing your focus. The good news? You can choose to move it. Whether you’re stuck in fear, frustration, lack, or limitation, freedom begins with this single decision: shift your attention. When you train your mind to focus on what you want—not what you fear—you open the door to powerful transformation. You are not your circumstances. You are the master of your attention. And that means you hold the power to create anything.
Let’s Connect:
Instagram | Facebook | YouTube | LinkedIn
LIKED THE EPISODE?
If you're the kind of person who likes to help others, then share this with your friends and family. If you have found value, they will too. Please leave a review on Apple Podcasts so we can reach more people.
Listening on Spotify? Please leave a comment below. We would love to hear from you!
With gratitude,
Jim