The Podcasters Podcast Colin Nottage & The Interesting Health and Safety Podcast (Niche = Cash)
The more you speak to people the more you learn!
A podcast can present unique opportunities, for guests, listeners and hosts alike! In this episode, Kane speaks to consultant, chair, tutor and host of The Interesting Health and Safety Podcast Colin Nottage. They discuss the reasons behind the success of Colin’s podcast, how podcasting can produce a wealth of other opportunities as well as the impact it has had on Colin’s life, business and the H&S industry as a whole.
KEY TAKEAWAYS
- Colin started listening to podcasts himself, including Rob Moore’s The Disruptive Entrepreneur. He discovered that there was very few in the health and safety podcasting space and after attending one of the first Progressive Podcast Courses he got started.
- When Colin first started his podcast, his aim was to give back to the audience that had supported him. He knew he has quite a small niche but started to think about how he could scale and this is when he began interviewing guests.
- By interviewing great guests, Colin started learning more about the health and safety space which is not something he expected. As well as giving him new knowledge, it kept his passion and inspiration alive and he was able to deliver both of these things to his audience and his clients.
- The content Colin is putting out is providing a real benefit across his industry, excerpts from his episodes have been used in training and he has won awards too.
- One of the things Colin has learnt from doing his podcast, is that changing the culture of a business and industry has a lot more scope to impact things than talking to individual people.
- The quality of guests you speak to improves the more people you speak to. Colin also finds this is the case in his business. You might start small but there is an effect that compounds over time the more people you speak to and interview.
- So many people suffer from imposter syndrome and don’t believe they or their niche has enough value for podcasting but Colin and The Interesting Health and Safety Podcast shows how wrong this impression is.
- Consistency to podcasting is very important. Colin always advises to keep a ‘bank’ of reserved content for any unforeseen circumstances to allow his podcast to always publish.
- Collaboration is better than competition. Colin has demonstrated this by collaborating with fellow H&S Podcaster James MacPherson. They have worked together and built the first H&S community and educational tool for the industry, Project Mollitiam: https://www.projectmollitiam.com/meet-the-team
- Colin has big plans for the future! Including writing a book, more monetisation of the podcast, going on a coaching course and building his website.
BEST MOMENTS
“That was the thing that really changed it for me, when I started interviewing people”
“I’ve got a real loyal following, that’s a nice thing”
“There’s an awful lot of things that can be done remotely”
“When I interview people, I’m now asking better questions”
“The biggest art of interviewing is listening”
“The amount of times I wish I’d never stopped the record button”
ABOUT THE GUEST
Colin Nottage
Colin is passionate about and through his consultancy Influential Management Group (IMG) is able to spread into industry. Colin works at a strategic level with company owners and board members. He helps business leaders establish and achieve their health and safety ambitions.
He has developed a number of leading competency improvement programmes that are delivered across industry and his strengths are his ability to take a practical approach to problem-solving and being able to liaise at all levels within an organisation.
Colin also runs a company that vets contractors online and a network that develops and support H&S consultancies to become better businesses.
Colin chairs the Construction Dust Partnership, an industry collaboration directly involving many organisations, including the Health and Safety Executive.
He is a Post Graduate Tutor at Strathclyde University and a highly sought-after health and safety speaker and trainer. He has a Post Graduate Certificate in Safety and Risk management, an engineering degree and is a Chartered Member of the Institution of Occupational Safety and Health (IOSH).
VALUABLE RESOURCES
The Interesting Health & Safety Podcast - https://podcasts.apple.com/vn/podcast/the-interesting-health-safety-podcast/id1467771449
https://www.projectmollitiam.com/meet-the-team
ABOUT THE HOSTS
Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more.
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.
CONTACT METHOD
Email: podcast@progressiveproperty.co.uk