Female Founder World A Viral Medium Post Helped Her Raise $4M in 30 Days
Jan 25, 2023
33:23
Nathalie Walton built a career in tech before becoming an Expectful user and fan—at the time the app was solely focused on pregnancy meditation. Today, they're a leading tool for expectant mothers with over 500,000 users, and as of January 2023, Expectful’s been acquired by Babylist!
Nathalie was asked join as a late-stage co-founder and CEO. Her first task was raising over $4M to pivot the app to capture a bigger market including fertility, pregnancy and motherhood. She did it within 30 days.
Hear how Nathalie's been building Expectful on episode 113 of the Female Founder World podcast with Jasmine Garnsworthy.
Links
- Learn more about Expectful: https://expectful.com/
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- Become a Business Bestie subscriber: femalefounderworld.com/subscriber
- Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy