Why The FTC Tied The Omnicom-IPG Merger To Brand Safety
Jun 26, 2025
39:06
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The FTC approved the Omnicom-IPG merger, but with a brand-safety caveat: The agencies cannot create agency-level blocklists of any media that’s political or ideological. With Ad Fontes CEO Vanessa Otero, we unpack the consent order’s ramifications.
