In episode #964, we discuss when you should hire a sales rep. Tune in to hear if you need a sales rep and when it’s worth it to hire one.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: When Does it Make Sense to Have Sales Reps?
[00:41] You shouldn’t hire a rep without testing out sales yourself.
[00:55] You need to have an understanding of the objections you will run into.
[01:11] Try doing it yourself for 30-60 days.
[01:30] Once you have a process, hire a rep.
[01:48] Start-ups fail because of premature scaling.
[02:45] If you hire prematurely, you will only end up having to fire people and losing money.
[03:01] When you hire people, it may not even work out.
[03:15] Have the rep do a paid trial to see what their skills are.
[03:40] The CEO of Saastr, Jason Lemkin, has a blog post that breaks down the steps to hiring a sales rep.
[04:20] Sales reps don’t solve everything.
[04:21] That’s it for today!
[04:45] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested!

Leave some feedback:

What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

157 (Replay): Seth Godin on Life's Riches and Making an Impact