Ep 37: 🔪🚀28-Days Later, Conversion API, SnapChat and BFCM Prep

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Join our Pilothouse media buyer brainstorm, as we prepare for Black Friday / Cyber Monday 2020. 

In this 30 minute value rocket, we cover:

📦 UGC Mashup mechanics (thumbnails, captions, and workflows

📦 Fall out from 28-day Conversion Window deprecation (what will it mean for Facebook Ads v. Google Ads)

📦 Limitations of Server to Server + Conversion API + Shopify 

📦 BFCM Preparations! Roadmapping offers and Strategy!

📦 Top of funnel strategies on SnapChat (Unlock your conversion events!)

📦 Black Friday goes 100% Online, what will it mean?

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