Just do it has grown from a Nike marketing slogan to a motivation mantra used by many influencers to encourage others to be and do what they dream of becoming and doing. While Nike comes off as Yoda when they tell you to, “Just do it.” The phrase does not provide any context, yet somehow “exudes” age-long “wisdom”. As a result, it has been exploited and misused by many. But hopefully, for some of you, that ends today, because I have different advice for you.