The GaryVee Audio Experience The State of Commerce | Coffee & Commerce Episode 10
Jun 29, 2020
Zubin Mollavi, President of VaynerCommerce, shares his expertise in e-commerce and sustainable growth strategies. He discusses the transformative impact of the pandemic on online shopping trends and the necessity for businesses to innovate. The conversation dives into unique marketing strategies for niche products like kimchi, and the shift toward in-house payment systems to enhance security. Plus, insights on engaging consumers through personalization and leveraging platforms for creative growth make this a must-listen for aspiring entrepreneurs.
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Episode notes
E-commerce Growth
- E-commerce growth is likely sustainable and will continue.
- 55% of Americans bought from unknown websites in the last three months, showing an opportunity for new brands.
Retail Innovation
- Retail spaces must innovate by focusing on experiences or access.
- Lower lease prices and store closures will create opportunities for new businesses.
Curbside Pickup Impact
- Curbside pickup is significantly contributing to the surge in e-commerce revenue.
- This highlights the changing consumer behavior and the evolving role of retail stores.