Social Media Marketing Talk Show YouTube Updates: Shorts Editing Tools, Mid-Roll Ads Changes, and More
8 snips
Apr 28, 2025 AI Snips
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YouTube Shorts Views Redefined
- YouTube Shorts now counts views as soon as a Short starts playing, even at zero seconds viewed.
- The older metric counting actual viewing time is renamed "engaged views" and moved to advanced analytics.
Leverage New Shorts Creation Tools
- Use YouTube's new Shorts editing tools to add precise clip edits, gallery photos, image stickers, and AI-generated stickers.
- Experiment with AI music generation and automatic sync to enhance Shorts' production value quickly.
Subscriber Notification Engagement Test
- If your subscribers haven't engaged with your channel despite enabling all notifications, YouTube may pause sending them notifications to improve their experience.
- Engage regularly with your audience to keep notifications active and maintain visibility.