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Collaboration between physicians and industry is essential for the advancement of medical technology. Doctors are encouraged to actively engage with industry partners rather than shy away, as this collaboration can lead to the development of innovative tools and improved patient outcomes. By leveraging the insights from physicians who use these tools daily, companies can design better products that meet the evolving needs of healthcare. This engagement goes beyond mere interactions; it fosters a deeper understanding between healthcare providers and industry leaders about the technical challenges and patient care requirements.