How to Sell AI to the Rest of Your Company

How do you sell AI across a company with a diverse workforce—ranging from the skeptical finance team to the enthusiastic Gen Z in HR? In this episode of AI Knowhow from Knownwell, CMO Courtney Baker is joined by CEO David DeWolf and Chief Technology & Product Officer Mohan Rao to discuss strategies for getting everyone on board with AI, even those resistant to change.

First, they dive into the challenges of driving AI adoption, sharing insights on how to identify champions, showcase early wins, and frame new AI initiatives as low-risk experiments.

Then, Chief Strategy Officer Pete Buer speaks with Philipp Mueller, Chief Analyst and Product Officer at Outsell, who shares his expertise on overcoming resistance within organizations and driving meaningful AI adoption.

In our AI in the Wild segment, we explore the inspiring story of U.S. Representative Jennifer Wexton, who, after losing her voice to a neurological disorder, uses AI to regain it—showcasing AI’s transformative power in personal and professional lives.

Watch this episode on YouTube: https://youtu.be/e6zFS5diz1Y 

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