
On Good Authority: Publishing the Book that Will Build Your Business
Use Your Book to Build Your Brand with Katie DePaola
Dec 6, 2023
Katie DePaola, author of "At Least You Look Good" and founder of Inner Glow Circle, shares her inspiring journey as an entrepreneur overcoming Lyme disease and personal loss. She discusses the healing power of writing and how storytelling can serve as a path to self-discovery. Katie emphasizes embracing imperfection in creativity and the importance of community in navigating grief. Her insights on using personal struggles to build a brand resonate deeply, showcasing that vulnerability can be a powerful tool for success.
37:34
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Quick takeaways
- The Emerging Author Program equips aspiring writers with the tools and coaching needed to publish professionally and confidently, reducing the self-publishing stigma.
- Emphasizing authentic storytelling and strategic planning, authors can turn their books into impactful tools for personal growth and reader engagement.
Deep dives
Emerging Author Program Overview
The Emerging Author Program offers a unique opportunity for aspiring authors to publish a book that establishes their authority while significantly reducing the cost compared to premium services. Participants receive comprehensive courses detailing proprietary methods and one-on-one coaching for effective implementation, which helps mitigate overwhelm. Additionally, the program provides publishing under a reputable imprint, distancing authors from the stigma of self-publishing and aligning them with quality standards akin to traditionally published bestsellers. This tailored approach ensures that dedicated authors can deliver professional books without needing to navigate the complexities of self-publishing alone.
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