Embracing Innovative Ideas with David Sasson Founder of OverStockArt.com & ArtistBe.com

Mar 22, 2018

Ask episode

Chapters

Transcript

Episode notes

Today we have David Sasson who founded overstockArt.com and Artistbe.com. Since founding overstockArt.com in 2002, David has grown the company from its modest start to an international organization with offices located in two countries. They sell hand-painted reproductions of famous paintings and have sold millions of oil paintings from its inception.

Here’s a glimpse of what you’ll learn:

[1:30] Jeremy introduces his guest, David Sasson.
[2:30] Why does David’s company create hand-painted reproductions?
[7:30] Surprising best selling paintings.
[9:30] What does David do to drive online marketing?
[12:00] David talks about why his email strategy works so well.
[14:00] What is David’s view of business growth?
[18:00] David talks about what it takes for a business to be more profitable.
[22:00] Why hiring the best people can make all the difference.
[24:00] David talks about leveraging innovation in his business.
[28:00] The differences between US and Israeli cultures.
[31:00] What was growing up in Israel like?
[37:30] David talks about the different offices and departments in his business.
[41:30] Challenging moments in business for David.
[47:00] David talks about losing over $40,000.
[50:30] Why it’s important to resist the urge to react quickly to bad situations in business.
[52:30] David shares some proud moments in business.

In this episode…

What is your organization’s approach to embracing and engaging innovative ideas? How do you encourage those ideas from within and adopt innovative ideas from outside of your organization? On this episode of Inspired Insider, you’ll hear from business leader and entrepreneur David Sasson. In his conversation with Jeremy, David opens up about his childhood in Israel, how he started Overstock Art, the ups and downs of leading a startup, navigating online marketing, embracing innovation, and much more! You don’t want to miss a minute of this fascinating episode featuring David!

When was the last time your company adopted an innovative idea? Was it recently or do you have to stretch your memory to find the last time you took a leap with innovation? On this episode of Inspired Insider, David Sasson shares how embracing innovation has helped his business in many ways. Like a good leader, David doesn’t take all the credit for embracing the latest successful and innovative business idea. That credit goes to his brother, Amitai who got the ball rolling for Artistbe.com which is an online platform for established and up-and-coming artists to present their art to the world. To hear more about David’s approach to embracing innovative ideas, make sure to listen to this engaging episode, you don’t want to miss it!

As a business leader, you know how important it is to drive traffic and new customer engagement with your business, but what is the best way to do that in the digital age? Are there steps that leaders like you can take to make your business more accessible to your target audience? On this episode of Inspired Insider, you’ll hear from innovator and entrepreneur David Sasson. According to David, it all comes down to email and social media interactions that continue to show themselves as profitable and productive channels. To hear more about David’s approach to connecting with his prospective customers, listen to this exciting episode!

What is your view of business growth? Does it all come down to counting up the profits at the end of the day or do you use a different metric? Is there a way to look at business growth that incorporates a multifaceted approach? On this episode of Inspired Insider, David Sasson goes over his view of business growth and how it’s impacted the trajectory of his organization. David is very intent on making sure he doesn’t grow his company out of business. He says that it is important to keep an eye on the bottom line and make sure the business doesn’t get too bloated or over committed that it loses sight of the goal of profitability. Make sure to catch this episode as David expands on this topic and much more!

The life of a startup business owner can be a hectic one, to say the least. Full of ups and downs, successes and failures, few entrepreneurs make it to the promised land of success. What lessons can be learned from those who have made it? Do they have special insights that can help guild others toward similar success and away from similar failures? On this episode of Inspired Insider, David Sasson reveals some of the most difficult and challenging moments in business as well as some of the milestones. Don’t buy the lie that you can strike it rich overnight! It takes hard work and determination to build a business that has the roots to weather the toughest storms. Discover what you can learn from David’s unique story on this powerful episode!

Resources Mentioned on this episode

Sponsor for this episode

Rise25 is where entrepreneurs of 6,7, and 8 figure businesses come together live and in person every few months to solve their biggest business challenges through this high-level Mastermind group. Each member leaves each week with lifelong friendships and actionable steps to take their business to the next level. Check out Rise25.com - a group run by myself and cofounder John Corcoran. Rise 25 is application only.