Ep 50 | He Bought A PMC, Doubled It, Sold To Poplar, & Built Tech For Them- Lesson's From Michael Lee's Epic Rise

What happens when a burned-out Groupon product leader buys a dusty 300-door portfolio, doubles it to 600, then helps Poplar Homes rocket from 2,000 to 15,000 doors with technology?

In this Property Management Frame Breakers episode, tech-turned-PM veteran Michael Lee joins Pablo Gonzalez to prove AI isn’t a buzzword, it’s the lever that crushes the 600-door ceiling and pushes margins toward 50 %.

You’ll learn
⚙️ How tech can triple door capacity with zero new hires
📉 The cash-flow cliff between 600 and 1,000 doors
💾 Why tenant/owner data is your hidden goldmine
🌍 How two staffers can command a 2,000-door

Michael puts it simply: “Get off your butts and start implementing… or get bought on the cheap.”

🎧 Listen now and see why AI is the practical tool that can dramatically boost efficiency and profitability.

🌟 Stay Connected with Us:

🤝 Connect with Michael Lee on LinkedIn
Connect with Pablo Gonzalez on LinkedIn
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Chapters:

00:18:00 Two Decades in Dell, Intuit & Hyper-Growth Groupon
00:36:00 Burnout Flight to Seattle: Buying a Paper-Stack PM Shop
00:54:00 Digitise, Automate, Double: 300 → 600 Doors on AppFolio
01:12:00 The 600-Door Wall & Big-Player Courtship
01:30:00 Poplar Homes Blitz: 2 K → 15 K Doors, 40 % Churn Reality
01:48:00 Building In-House Tech vs. Franken-Stack Headaches
02:06:00 From Offshoring to AI & Data Profit
02:24:00 Hyper-Local, Lean Future + The AI Imperative