

004: Building a $100 Million Marketing Agency that’s Not Full of Sh!t with Erik Huberman
Erik Huberman is a serial entrepreneur, marketing expert, and the founder and CEO of Hawke Media, the fastest growing marketing consultancy agency in the United States—launching in 2014, and now valued at over $100 million!
After selling two eCommerce companies before the age of 26, and then transitioning into consulting for other brands, Erik realized that the marketing world was completely full of shit. Most marketing companies either have no idea what they’re doing, or they’re way too convoluted and expensive.
Frustrated by the inaccessibility of great marketing, Hawke Media was born. One of their biggest differentiators is their à la carte menu of services and month-to-month billing, making great marketing much more possible for brands of any size.
In this episode, Erik and I talk about his early beginnings and what led to such impressive growth in such a short period of time. We dig into all things marketing, including the major differences for companies pre and post the $1M mark.
Key Takeaways with Erik Huberman
- Why 99% of marketing agencies are full of shit—and what Erik’s agency does differently to better serve his clients.
- How marketing differs for brands pre and post $1M. 00:08:30 The importance of finding a competitive edge with your advertising.
- What Erik did for his clients to help them double their Q2 revenue during the heart of COVID.
- Implementing and adjusting systems and processes at different stages of business growth.
- Don’t let others criticize your business model. Build the company YOU want to build!
- Why great businesses are never easy.
- How to disrupt your industry with month-to-month billing.
- Learn more about Erik Huberman.
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BAM! 💥