Episode 46 - From Strategy to Ethics: AI in Marketing with Kate Cook

In this episode of Our Best Behavior, Kate Cook (AI Marketing Consultant, Era Seven Partners) joined us to explore the intersection of AI and marketing, covering topics ranging from crafting comprehensive AI strategies to navigating ethical concerns. Key themes included the integration of AI and Marketing, crafting comprehensive AI strategies, ethical implications of AI, learning about AI, and more. The Our Best Behavior Podcast is hosted by Matt Salem (Senior Vice President, Customer Success). Read more on the Behaviorally Blog (behaviorally.com/blog/)