Real Estate AI Flash EP 096: The AI Easy Button Agents Have Been Looking For
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Oct 29, 2025 In this conversation, Brad Carroll, founder of DAKLAB.AI and a seasoned real estate marketer, shares his insights on leveraging AI tools to enhance agent productivity. He discusses the importance of rich contextual data over complex prompts for effective AI outputs. Key features of DAKLAB include branded email generation and a unique Listing Blueprint that predicts buyer behavior. Brad envisions a future where AI becomes more intuitive and user-friendly, urging agents to focus on directing rather than doing. Plus, he recommends 'Getting Naked' for a fresh take on client relationships.
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One Night Changed His Career
- Brad stayed up all night to create a website, logo, and marketing for an agent who claimed she couldn't do it herself.
- That one night of showing value won him dozens of clients and launched his real estate marketing business.
Context Beats Prompt Crafting
- Brad's light-bulb was: prompt engineering exists because models lack context.
- Feed models rich, personal data (branding, CRM, email history) and you remove the need for perfect prompts.
An Easy Button For Agents
- DACLAB bundles 10–15 common agent tasks into a single, branded AI toolset.
- The platform handles model selection and branding so agents don't need to learn prompting or which model to use.
