The Programmatic Digest 123. A Publisher's Point Of View with Tomer Treves at Adnimation
For today’s episode, Tomer Treves of Adnimation is joining us. We’ll be discussing the publisher’s point of view like monetizing from the back end. As Tomer expresses the publisher’s perspective, I will be sharing the buyer’s perspective.
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Timestamp:
00:00:35 - What this episode is about
00:01:02 - Introducing Tomer Treves
00:03:59 - Defining Tomer Treves’ job to a 5 year-old
00:04:41 - The publisher’s point of view
00:08:33 - Time is a commodity
00:10:17 - Publisher’s view about open exchange to private deals
00:14:36 - Customize and Specialize
00:17:50 - 3 Things you need to know about the publisher side of programmatic
00:24:08 - Fun fact about Tomer Treves
00:26:20 - What would Tomer say to his younger self given the chance
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Guest Information:
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Tomer Treves
Meet Our Team:
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Hélène Parker - Chief Programmatic Coach
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Alexa Gabrielle Ramos - Podcast Editor
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S and S Creative Media - Podcast and Media Manager
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