The Revenue Leadership Podcast with Kyle Norton
Signals That Separate Great Companies from Risky Bets with Neal Patel, CRO of Crunchbase
Mar 26, 2025
Neal Patel, the CRO at Crunchbase and a tech veteran with 25 years of experience, shares invaluable insights for revenue leaders. He discusses how to assess company viability beyond vanity metrics, aligning with executive peers for sustainable growth, and recognizing red flags in traditional approaches. The conversation dives into AI's disruption of go-to-market strategies, emphasizing a future where smarter, smaller tech stacks prevail. Patel highlights the critical role of CROs in adapting to market dynamics while fostering customer relationships.
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Quick takeaways
- Revenue leaders should evaluate companies by focusing on their long-term viability and alignment with executive peers rather than just vanity metrics.
- The rise of AI is fundamentally altering traditional business models, necessitating a proactive approach to adaptation and innovation for revenue leaders.
Deep dives
Neil Patel's Background and Expertise
Neil Patel, with 25 years of experience in the tech industry, serves as the Chief Revenue Officer at Crunchbase, overseeing various functions, including sales and partnerships. Under his leadership, Crunchbase has experienced remarkable growth, enhancing its partnerships with major companies like LinkedIn and Amazon. Patel's previous roles at Google have equipped him with a unique perspective, as he has worked on high-profile projects such as Google Maps and Google Fiber. His extensive background underscores his ability to navigate both small startups and large enterprises, making him a key figure in understanding market dynamics.
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