If you're a consultant, solopreneur, or running a lean team, knowing where to focus your LinkedIn efforts can be the difference between staying invisible and building a brand that wins business.

LinkedIn expert Michelle J Raymond breaks down the strengths of both your personal profile and your Company Page and how to use them together to build trust, credibility, and consistent results.

Key moments in this episode -

00:00 LinkedIn Marketing for Small Businesses

00:52 LinkedIn Profile vs. Company Page

01:12 Understanding the Power of Two

05:46 Practical LinkedIn Tips for Small Business Owners

06:59 Setting Your LinkedIn Strategy

10:44 Real-World Application: Michelle's Experience

16:04 Final Thoughts

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LinkedIn Marketing for Small Businesses: Profile vs. Company Page

CONNECT WITH MICHELLE J RAYMOND