Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold Ep. 124 - BEST DAY TO SEND EMAIL? Taylor Swift in MARVEL Movie!?! I Jay’s Scoop
In this episode of "Do This, Not That", host Jay Schwedelson discusses the best days and types of emails to send out for both business and consumer audiences. He shares insights from data collected across the 6 billion emails his agency sends out each year.
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Best Moments:
(00:49) The best days to send out email campaigns
(02:30) Email newsletters and mid-funnel emails perform best on Monday and Tuesday
(03:32) Sales emails perform best on Wednesday. For B2C, email exclusive offers perform really well
(04:35) Webinar attendance is best on Fridays
(05:27) Thursdays and Fridays are the best day for email sales performance
(06:20) B2B On-demand content (webinar recordings, podcasts, etc.) perform well on Saturdays
(06:57) Re-send newsletter to un-opened recipients from Monday on Sundays
(08:08) Marigold is a fantastic email platform
(09:22) Taylor Swift in talks to join Marvel Universe as Dazzler — musicians in movies
(10:24) Celebrities in movies: Hits and misses
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MASSIVE thank you to our Sponsor, Marigold!!
Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!
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Check out this free content Jay has loved digesting, Marigold’s 2024 Global Consumer Trends Index.