

Introducing The Rebooting memberships
Feb 6, 2024
In this podcast, the hosts discuss the importance of sequencing your business and realizing your 'unfair advantages.' They also explore the significance of first-party data in a niche media business and orienting subscriptions for specific audience segments. Additionally, they delve into the challenge of 'getting to start' and figuring out pricing. They highlight the importance of understanding client motivations in selling sponsorships and share survey results and strategies for the rebooting. They also discuss staying true to your worldview while incorporating audience input and express excitement about building a community to support sustainable media companies.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 6min
Subscriptions and Memberships
05:42 • 4min
Building a Media Business and Launching a Membership Program
09:27 • 5min
Understanding Client Motivations in Selling Sponsorships
14:38 • 19min
Survey Results and Strategies
33:28 • 15min
Staying True to Your Worldview while Incorporating Audience Input
48:44 • 4min
Excitement, Limitations, and Building a Community
52:58 • 3min