The Side Hustle Show

How to Replace Your Salary by Buying Mini Businesses (Greatest Hits)

5 snips
Dec 14, 2023
Stacy Caprio, an online entrepreneur, shares her journey of replacing her day job by acquiring and improving mini online businesses. She discusses the risks and rewards of this asset class, where to find these businesses, and her unique filtering criteria. She also shares quick ways to accelerate cash flow and optimize returns. Topics include buying mini businesses, transfer process, evaluating potential sites, ad placement, Apple Card features, high-yield savings, and outsourcing content creation.
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ANECDOTE

Early Website Purchase Mistakes

  • Stacy's first website purchase for $1,300 turned out to be a scam with no real income.
  • Despite losing money early on, she persisted and learned valuable lessons about buying websites.
ADVICE

Effective Site Filtering Strategy

  • Filter potential sites by expired listings and AdSense revenue to avoid paying inflated prices.
  • Focus on sites making $500+ monthly Adsense income as these are easier to optimize and grow.
ADVICE

Due Diligence on Analytics

  • Always verify Google Analytics data to confirm traffic and revenue legitimacy before purchasing.
  • Prefer sites with mostly organic or social traffic; avoid heavy reliance on paid traffic.
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