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Make Money as a Life Coach®

Ep #304: Demand Compounds

Oct 23, 2024
Explore the surprising truth about demand—it never runs out; instead, it compounds! Selling more doesn’t diminish interest; it actually spurs growth. Learn about the three types of leads that warm up your potential buyers and why there's always more interest bubbling just beneath the surface. Discover how consistent engagement can create lasting momentum in your coaching business, leading to serious financial success.
21:56

Podcast summary created with Snipd AI

Quick takeaways

  • Demand in the coaching industry compounds over time, enabling coaches to attract new leads through continuous selling rather than exhausting their audience.
  • Recognizing the three types of leads allows coaches to engage more effectively and foster readiness among potential buyers for future purchases.

Deep dives

The Concept of Compounding Demand

Demand in the coaching industry is not finite but rather compounds over time. This concept challenges the common belief that once a coach has sold a certain amount, they must refill their pipeline before selling again. Instead, continuous selling creates momentum and attracts new leads, leading to increased overall demand. Coaches often misinterpret the situation, thinking they've exhausted their audience, when in reality, there is always more potential waiting to be tapped into.

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