London Writers' Salon

#141: Jono Hey – Build a Creative Practice That Sticks: Mastering Visual Thinking, 900+ Sketches, Deep Simplicity and Collaborating with Bill Gates

48 snips
Apr 19, 2025
Jono Hey, author of Big Ideas Little Pictures and creator of Sketchplanations, shares his journey of simplifying complex ideas through visual sketches. He explores the power of visual thinking and how to build a creative identity during career transitions. Jono discusses the importance of knowing when a piece is ready for publication and offers tips for aspiring sketchers. He also reflects on his experiences illustrating for Bill Gates, outlining the intricate balance between structured creativity and deep work while navigating the publishing landscape.
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ANECDOTE

Starting Sketchplanations

  • Jono Hey started Sketchplanations in 2013 after receiving a drawing-a-day journal from his sister.
  • He shifted from casual sketches to explaining complex ideas with visuals weekly while still working full-time.
ADVICE

Share Work to Improve

  • Share your creative work publicly to improve quality and receive valuable feedback.
  • Other people's engagement motivates you and sharpens the work beyond private effort.
INSIGHT

Drip Feeding Your New Identity

  • Evolving a new identity publicly through gradual sharing builds confidence and feedback.
  • Identities are multi-faceted; side projects reveal different aspects without full commitment.
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