London Writers' Salon

Seth Godin, the legendary author of 21 bestselling books including Linchpin and Purple Cow, discusses the essence of creative resilience. He emphasizes that writing is about creating conditions for skill rather than innate talent. Godin argues that seeking validation can hinder progress and stresses the importance of understanding your audience. He offers insights on navigating creativity in an age of AI, using it as a tool instead of a threat. Lastly, he highlights building supportive communities that foster creativity and connection.

Tim Duggan, a bestselling author and entrepreneur, shares insights on creating meaningful work. He discusses his journey from music journalist to author, emphasizing personal values and impactful writing techniques. Tim introduces his MAP framework for achieving life-work balance and unpacks cultural lessons from Finland about happiness and celebrating small victories. He also highlights the importance of a solid publishing strategy, the value of investing in publicists, and the role of technology in enhancing the creative process.

Mark Haddon, bestselling author of The Curious Incident of the Dog in the Night-Time, shares his insights into the writing process. He discusses how writing often begins before you even start, the art of creating strong beginnings, and the expansive power of poetry. Haddon also dives into navigating self-doubt and trusting one's instincts, alongside the significance of conflict in storytelling. He explores the balance between personal expression and audience engagement while sharing his journey from illustrator to author, highlighting the struggles within the publishing world.

In this enlightening discussion, Jane Friedman, a publishing industry expert with over 25 years of experience and author of The Business of Being a Writer, shares invaluable insights for aspiring writers. She delves into crafting compelling pitches that capture attention and the blend of art and business in writing. Friedman also addresses the evolving landscape of publishing, including the rise of AI, self-publishing versus traditional options, and the importance of protecting one's work. Her tips on building authentic connections with readers and personal branding are indispensable for modern writers.

Alda Sigmundsdóttir, a journalist and independent publisher from Iceland, shares her remarkable journey of self-publishing and blogging. She discusses how blogging transformed her life, especially during Iceland's financial crisis, fostering deep community connections. Alda explores the nuances of indie vs. traditional publishing, emphasizing the freedom of self-publishing while navigating its challenges. She also reflects on the emotional journey of writing memoirs versus travel books and highlights the significance of storytelling in building readership.

Maggie O’Farrell, the acclaimed author of *Hamnet* and *The Marriage Portrait*, dives into her creative process, sharing the struggles and joys of writing. She discusses the vital urge to create and the importance of allowing characters to guide the narrative. O’Farrell emphasizes that true writing happens in revision and the necessity of accepting honest feedback. Her journey from self-doubt to confidence is inspiring, highlighting the blend of historical fact and imagination in her work, as well as the emotional intricacies of developing strong narratives.

Eleanor Anstruther, an acclaimed novelist and creator of The Literary Obsessive on Substack, dives into her journey of shifting from traditional publishing to indie success. She shares her experiences with rejection, the excitement of serializing fiction, and the art of building a devoted audience. Eleanor discusses her unique strategies for engaging readers on Substack, the importance of maintaining creative control, and offers practical tips for aspiring writers. Her journey emphasizes resilience, community, and the transformative power of embracing one’s artist DNA.

Julia Cameron, author of The Artist’s Way, offers profound insights into reigniting creativity. She emphasizes the power of daily rituals like 'Morning Pages' and 'Artist Dates' for creative recovery. The conversation explores the balance between spirituality and creativity, and how being of service enhances the writing process. Julia also candidly discusses how to manage both praise and criticism in the artistic journey, encouraging listeners to embrace their intuition and the joy of creative exploration.

(Interview from 2024) The founder of ProWritingAid, Chris Banks, shares his thoughts on how AI is reshaping writing, editing, and the creative process. Recorded in front of a live audience after Writers' Hour. We discuss:- AI as a creative partner: Can it replace writers?- Using AI responsibly to save time, enhance editing, and elevate your craft.- How to adapt AI tools to fit unique writing style and needs.- Privacy & data concerns for writers and creatives.- The importance of weirdness and the human touch in the AI era.*LINKS & RESOURCESProWritingAidChris Banks OFFER:Since our interview, ProWritingAid have released their Manuscript Analysis tool. Get feedback on your whole manuscript, discover what’s working well and where you can improve your plot, characters, settings and more. Sign up (+1 free credit).  Use code London20 for a discount on your subscription.This episode is brought to you by our friends at Lulu. If you're interested in self-publishing, Lulu has free resources such as helpful tutorials, templates to help you layout a book, design for print, and they have a very watchable YouTube University channel. Our community anthology is in fact published using Lulu. Check them out at lulu.com.*ABOUT CHRIS BANKSChris Banks is the founder and CEO of ProWritingAid, a comprehensive writing and editing toolkit that uses artificial intelligence to helps authors, editors, and professionals improve their work. Chris built ProWritingAid to bridge the gap between technology and creativity. Chris is deeply involved in discussions about AI’s impact on the writing world and how authors can harness it to enhance—not replace—their unique voice.  For show notes, transcripts and to attend our live podcasts visit: podcast.londonwriterssalon.com.For free writing sessions, join free Writers’ Hours: writershour.com.*FOLLOW LONDON WRITERS’ SALONTwitter: twitter.com/​​WritersSalonInstagram: instagram.com/londonwriterssalonFacebook: facebook.com/LondonWritersSalonIf you’re enjoying this show, please rate and review this show!

Jono Hey, author of Big Ideas Little Pictures and creator of Sketchplanations, shares his journey of simplifying complex ideas through visual sketches. He explores the power of visual thinking and how to build a creative identity during career transitions. Jono discusses the importance of knowing when a piece is ready for publication and offers tips for aspiring sketchers. He also reflects on his experiences illustrating for Bill Gates, outlining the intricate balance between structured creativity and deep work while navigating the publishing landscape.