In this episode, I interviewed Hunter Montgomery, Chief Marketing Officer at ChurnZero. ChurnZero is a platform that focuses on helping SaaS companies keep their customers happy and reduce the churn rate.
Hear more in this episode:
•What's a good churn rate for a B2B saas company?
•Who owns the churn factor?
•How should a SaaS company measure its churn rate?
•How do SaaS companies determine whether their customers are going to have a high or low churn rate?
•What is the advantage for SaaS companies of having a customer churn management tool?
Tune in and enjoy!
Paris Talks Marketing