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User research is essential for product development as it addresses the unknown aspects crucial for understanding customer needs. A significant insight shared during the episode highlights that the perception of user research has evolved over the years, shifting towards a broader understanding of its purpose and who conducts it. This evolution reflects a growing awareness that effective customer engagement goes beyond formal titles or roles, emphasizing the importance of staying curious about user experiences. The discussion underlines that recognizing the limits of existing knowledge is the first step towards meaningful inquiry and gaining valuable insights.