How to Get HIGH-Quality Leads with Assessments & AI

In this episode of The Social Media Takeaway, I chatted with Domingo Silvas, serial entrepreneur, AI marketing pioneer, and founder of Think Smart Scale, Magpie, and Scale Up. We chatted about lead generation for service-based businesses, uncovering why most entrepreneurs focus on the wrong metrics. He shared how his journey from survival-mode entrepreneurship to scaling 14 companies led him to develop high-converting systems especially using assessments. 

If you're a coach, consultant, or service professional looking to attract better clients and boost conversions, this episode is for you.

You’ll learn:
✅ Why quality leads matter more than quantity
✅ The real reason viral content doesn't guarantee success
✅ How to create and use assessments to qualify leads
✅ Why mentorship and systems are key to scaling
✅ How AI is changing the way we assess and convert leads

SHOW CHAPTERS
00:00 Viral doesn't mean anything...here's WHY.
00:55 Introduction and Guest Welcome
01:15 Domingo Silvas' Entrepreneurial Journey
02:20 The Importance of Lead Generation
02:52 Biggest Mistake on Lead Generation
03:40 The 90-days Test
04:47 The 'Easy Business' Narrative
06:01 The Role of Mentorship and Systems
07:36 How Do You Put Less Money on Your Business?
08:15 People Buy What They WANT and Not What They NEED
09:15 We All WANT Success But What We NEED is Systems
10:59 Power of Assessments in Business
15:22 Creating Effective and High-Performing Assessments
19:21 AI in Business and Assessments
22:29 Conclusion and Final Takeaways

Connect with Domingo:
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