Grow A Small Business Podcast QFF: Troy Trewin, Founder of Grow A Small Business The #1 Habit a Small Business Owner MUST Develop. (Episode 625 - Troy Trewin)
QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse!
Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week.
Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends!
In this episode of Quick Fire Friday, Troy Trewin, Founder of Grow A Small Business emphasizes the importance of professional development (PD) for small business owners, advocating for a significant time investment in learning resources like books, podcasts, and online courses. He personally dedicates over 14 hours a week to PD, equating to 1300 hours annually, which helps him generate new business ideas and improve his seven businesses.
Key Takeaways for Small Business Owners:
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Invest in professional development (PD) through resources like books, podcasts, and online courses. Troy dedicates over 14 hours per week to PD, which equates to 1,300 hours per year and allows him to continuously improve his own businesses and better assist his clients.
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Be intentional about how you consume PD content. Don't try to multitask - focus solely on the PD material to get the most value. Instead, consume it during "dead time" like driving, cleaning, or light physical activities.
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Recommended PD resources include:
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Mark Whitson's "Mini MBA in Marketing" online course
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Troy's own "Transform Your Performance" free 2-week online course
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The "Mid 2024" and "Built to Sell Radio" podcasts
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Implement strategies to maximize your PD time, such as listening at 1.5x or 2x speed, and utilizing a Spotify Premium subscription to access free audiobooks.
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Continuously seek out PD opportunities and be open to expanding your knowledge in various aspects of your business, from sales and operations to marketing and team management.
The key is to make PD a consistent habit and priority as a small business owner, as it can significantly contribute to your business growth and personal development.
One action small business owners can take:
Troy Trewin suggests committing to increasing your weekly professional development (PD) hours. He emphasizes the importance of investing significant time into PD, sharing that he dedicates over 14 hours per week to consuming books, podcasts, and other educational resources. He encourages listeners to ramp up their own PD efforts, as it allows him to continuously improve his own businesses as well as better assist his clients.
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Quotable quotes from our special Grow A Small Business podcast guest:
"PD is not just about casts and books, investing online courses too. We'll give you two great ones to make a start." - Troy Trewin
"People consume 6x more content on podcasts than on audio books. And Australians are the highest consumers of podcasts in the world. Per capita, 40% of adults listen to at least one episode a week, and 10% six or more a week." - Troy Trewin
"I invest over 14 hours a week on two speed. That's 28 hours a week of content, or 1300 hours a year. The average audio book running around nine hours. If I just stuck to books, that means I would get through an incredible 144 books each year." - Troy Trewin