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The McKinsey Podcast

What’s new in consumer wellness trends?

May 16, 2024
McKinsey partner Anna Pione discusses consumer wellness trends, emphasizing probiotics and effective products. Senior partner Gayatri Shenai shares a personal story on recognizing a colleague's cry for help. The podcast explores evolving consumer behaviors, wellness investments, in-home care trends, and the influence of generative AI on wellness and women's health.
26:00

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Consumer wellness trends shifting towards clinical effectiveness over 'clean and natural' products.
  • Emphasis on healthy aging as a top priority globally, signaling a demand for longevity and age-related disease management products.

Deep dives

Changing Consumer Tastes in Wellness Products

Consumers are increasingly prioritizing wellness products with a shift from clean and natural preferences to a focus on clinical effectiveness. McKinsey's research reveals that wellness is a $1.8 trillion industry globally, emphasizing the rising demand and changing priorities in the market.

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