

The Easiest Way to Test Any Business Idea⏐Holdco Bros. Ep. #182
27 snips Jun 13, 2025
The hosts dive into innovative business ideas, starting with a unique pickleball club that attracted 70+ leads using just $200 in Facebook ads. They explore renting out backyard sport courts and a Swimpley-style marketplace for pickleball. Bathtub refinishing emerges as a surprisingly profitable home service business. They also discuss creating an AI-powered accountability partner that feels like texting a friend, providing a new twist on personal growth and motivation through technology.
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Lead Generation for Pickleball Club
- Nik generated 74 high-intent leads for a secret pickleball club with just $200 in Facebook ads.
- He used instant forms and a detailed Typeform survey to gauge interest and preferences in a local niche market.
Quality Over Quantity in Leads
- Even a small number of high-quality respondents can validate a full business membership.
- Lead quality and intent matter more than raw numbers in niche markets.
Bathtub Refinishing Business Story
- Chris met a bathtub refinishing entrepreneur making $200K–$500K with minimal staff.
- Bathtub refinishing offers a low-competition, high-margin home service opportunity in many markets.