Levelling Up On Instagram with Engage Church: Coaching Edition #026

Engage Church is taking reaching their community through social media very seriously. In fact they set the audacious goal of being the most followed church in their city on Instagram. Currently they are 835 people away from reaching this goal. Their storytelling architect, Billy Humphrey, joins Brady to figure out what they can improve to hit their goal.

 

Meet The Church Being Coached

• Church Name: Engage Church
• Church Location: Tallahassee, Florida
• Church Age: 5 years
• Church Size: 400
• On the coaching call: Billy Humphrey - Storytelling Architect

 

Show Notes & Resources Mentioned

• Engage Church on Instagram
• City Church on Instagram
• Storytape.com
• Linktr.ee
• Bit.ly
• EngageTallahassee.com
• Pretty Link for Wordpress
• WhenToPost
• Buffer
• Later
• Grum
• Iconosquare
• Brady Shearer on Instagram
• Gleam.io
• CreativeLive.com
• Tek Syndicate Photography Tutorial
• Building A Volunteer Photography Team At Your Church with Dave Adamson

 

3 Instant Takeaways

1. Set a goal. Having a goal gives your work purpose. Like most projects, social media requires daily effort with only a small margin of growth per day. Having an overarching goal can help you maintain consistent effort knowing that even small increases are moving the needle forward.
2. Following local shops and businesses. Be invested your community. By following local businesses, and interacting with them, you not only become more aware of things that are happening in your community, but you get the opportunity to invest and become involved.
3. Use hashtags and location tags to help garner more organic traffic. Instagram is a social platform that still allows you to be found organically through hashtags, so be sure to use them on every post. Use location tags on your posts as well as on your Instagram stories.

 

Find the full transcript for this session of the Pro Church Podcast at http://prochurchtools.com/levelling-up-on-instagram-with-engage-church/.