The B2B Playbook #125: B2B SaaS Demand Generation: Q&A | George Coudounaris hosted by Factors.ai
How can B2B SaaS companies drive long term revenue with Demand Generation? What gaps do most have in their strategy? How can they execute this strategy with so few resources?
This week George Coudounaris sits down with Factors.ai to share The B2B Playbook's Demand Generation Framework - The 5 BEs Framework.
He also answers questions from the audience on practically applying this framework, as well as any tips in executing it.
Tune in and learn:
+ the 5 BEs Framework for demand generation
+ how to build a content engine that delivers revenue and is highly resource efficient
+ how to start implementing this framework in your business
This episode is a must-watch for B2B SaaS marketers who want a solid strategy to follow that's guaranteed to drive long term pipeline.
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00:30 George's Introduction & B2B Playbook Overview
03:00 Fundamentals of Demand Generation
06:00 Learning from Performance Marketing
09:00 The 5 BEs Framework Explained
12:00 Be Ready: Understanding Your Audience
15:00 Be Helpful: Creating Valuable Content
18:00 Be Seen: Amplifying Your Message
21:00 Be Better: Optimizing Your Approach
24:00 Be the Best: Advanced Tactics
27:00 Generating Demand for B2B Incubator
30:00 Effective Content Marketing Strategies
36:00 Enhancing LinkedIn Ads for Demand Gen
39:00 Conclusion & Final Thoughts
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💰 Need to bring in more revenue for your company (so sales and your boss love you??)
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🔹 templates
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So you have everything you need to drive more revenue for your brand.
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Check out: https://theb2bplaybook.com/the-b2b-incubator
S05 E125 - The B2B Playbook
#b2b #b2bmarketing #socialmediamarketing #b2bsaas #contentstrategy #demandgeneration
#B2BMarketing #DemandGeneration #MarketingStrategy #contentmarketing