
Multifamily Collective Podcast 2,111 - The Future of Multifamily Websites? AI Summary Tools Are Here.
Ever stumble on something and think, "Wait... is this the next big thing?"That’s what happened to me when I came across a website for RIOO—a new player in the property management software game. Think Yardi, Entrata, or RealPage... but with a twist.Here’s the kicker: They’ve embedded direct links to AI tools like ChatGPT, Claude, Gemini, and Grok—right on their homepage. One click, and you’re looking at an AI-generated synopsis of their entire platform.Why does that matter for us in Multifamily?Could this be the beginning of SEO being influenced not just by keywords, but by how well your site plays with large language models (LLMs)? Could these embedded AI prompts actually push your PropTech product or property management system higher in search results—or even make it the default suggestion in an AI chat?I don’t know yet. But I’m curious.And I think we all should be.What’s your take? Drop a comment.Like this video if you find the insight valuable.And don’t forget to subscribe—because we’re just getting started on what’s next in Multifamily + Tech + Leadership.
