For Starters with Alexa von Tobel
How to Create Cultural Change with Alyssa Ravasio of Hipcamp
Mar 3, 2021
Alyssa Ravasio of Hipcamp shares her journey in creating a platform for outdoor stays. She discusses the challenges of finding suitable campsites, the importance of partnering with landowners, and the growth of outdoor culture during COVID-19. Alyssa also talks about her path to entrepreneurship, her rules for success as a CEO, and her predictions for the future of outdoor-related businesses.
35:51
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Quick takeaways
- Hipcamp was founded to make getting outdoors more accessible by leveraging technology and partnering with private landowners to unlock new outdoor experiences.
- Hipcamp envisions a future where outdoor experiences become a human right, with increased access to nature and a shift in culture towards sustainability and positive impact.
Deep dives
The Frustration and Inspiration Behind Hip Camp
Alyssa Revazio, the founder and CEO of Hip Camp, shares the origin story of the company. Frustrated with the broken process of finding campsites and missing important details, Alyssa had an aha moment during a trip and realized the potential of using the internet to solve this problem. She taught herself how to code and built the first version of the site, eventually expanding from public land to partnering with landowners to create new places for people to enjoy the outdoors. Hip Camp offers unique outdoor stays, such as glamping tents on a blueberry farm or trail rides on a ranch, providing a resource for people to connect with nature in new ways. The platform also benefits landowners economically and promotes land conservation.
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