The Property Couch

570 | 3 Pathways to Property Development (and How to Know When You’re Ready) - Chat with Rob Flux

Oct 30, 2025
In this discussion, Rob Flux, Founder of the Property Developer Network, shares his extensive expertise in property development. He reveals three pathways into development and emphasizes that success lies in problem-solving, not just building. Rob warns that only 10% of sites are profitable, stressing the importance of thorough feasibility studies. He also discusses the financial impact of hidden costs like taxes and offers insights into transitioning from renovator to developer, highlighting the necessity of strong analysis and creative financing strategies.
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INSIGHT

Profit Comes From Solving Problems

  • Rob Flux says we make money by solving the right problems rather than just building.
  • Improving the quality of problems you solve increases commercial outcomes over time.
ANECDOTE

From Cyclone Tracy To Buying Parents' House

  • Rob recounts growing up in Darwin after Cyclone Tracy and living in a caravan under a house for five years.
  • At 18 he bought his parents' house to rescue them financially and they paid him rent.
ADVICE

Commit 15 Hours Weekly To Learn

  • Spend ~15 hours per week learning development and practice paper-based feasibilities for six months to gain competence.
  • Expect confidence around nine months; stay employed while you learn.
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