The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch 20VC: 7 Powers: The Foundations of Business Strategy: Deconstructing Economies of Scale, How To Assess True Market Size, Assessing Risk vs Uncertainty, What “Brand As Power” Really Means with Hamilton Helmer, Managing Partner and Chief Investment Offi
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May 18, 2020 
Hamilton Helmer, Managing Partner at Strategy Capital and author of '7 Powers: The Foundations of Business Strategy', shares his journey from advising tech giants like Adobe and HP to his current investment strategies. He discusses the importance of strategic mental models and adaptability for founders. Helmer explores how innovation drives competitive advantage and examines the dynamics of copycats versus original creators. He also emphasizes why being 10x better doesn't guarantee success and the critical role of branding in business strategy.
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Effective Mental Models
- Develop simple, yet comprehensive mental models for strategy.
- These models should be easy to remember but not simplistic, allowing for adaptability.
Mental Models vs. Strategic Plans
- Mental models prepare minds, enabling easy comprehension, not rigid plans.
- Apply them fluidly to various situations for optimal outcomes.
Constructive Dissonance
- Encourage constructive dissonance, where the goal is finding the right answer, not being right.
- This fosters open discussion and better strategic decisions.
