two & a half gamers Carnival Tycoon’s Playbook: From Idle to Social Casino
Today, we break down Carnival Tycoon: the “idle” game that’s really a Trojan Horse for social casino and slot machine mechanics. We compare every feature, monetization trick, and creative strategy to Coin Master, Monopoly Go, and the social casino giants.
Find out how Carnival Tycoon hit five million dollars a month, why rewarded ads are hidden everywhere, and what makes this copycat succeed where others flop.
You will learn:
Why Carnival Tycoon is more social casino than idle, and how it fakes the early game
How copy-paste UI, offers, and creative trends shape modern casino games
The secrets behind rewarded ad segmentation and thirty to forty-five percent ad watchers
What separates the titans (Coin Master, Monopoly Go) from the fast followers
Why LiveOps and ruthless economy balance are the real keys to scale
How AI, asset flipping, and creative theft drive UA in the social casino wild west
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This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.
Panelists: Jakub Remiar, Felix Braberg, Matej Lancaric
Youtube:
Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipg
Chapters
00:00 Introduction and Game Overview
04:15 Gameplay Mechanics and Revenue Insights
07:14 Comparative Analysis with Social Casino Games
09:42 Visual Progression and User Engagement
13:15 Monetization Strategies and User Retention
16:18 Advertising Dynamics and User Segmentation
19:13 Session Length and User Experience
22:10 Final Thoughts and Future of Carnival Tycoon
28:52 The State of LiveOps in Gaming
29:39 Engagement Mechanics in Mobile Games
30:21 Analyzing Game Release Timelines
31:46 The Role of Marketing Partners in Game Scaling
32:35 Creative Strategies in Game Advertising
33:54 The Impact of AI on Game Creatives
35:35 IP Infringement and Creative Theft in Gaming
37:25 The Wild West of Mobile Game Marketing
40:46 Trends in Game Development and Marketing
44:02 Future of Onboarding in Mobile Games
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Matej Lancaric
User Acquisition & Creatives Consultant
https://lancaric.me
Felix Braberg
Ad monetization consultant
https://www.felixbraberg.com
Jakub Remiar
Game design consultant
https://www.linkedin.com/in/jakubremiar
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Please share feedback and comments - matej@lancaric.me