Thought Leaders – Real Estate Re-imagined (formerly The Elevate Podcast) The 6 P’s of branding and networking: Reed Goosens
Feb 3, 2020
46:40
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The author of best-selling book Investing in the US: The Ultimate Guide to US Real Estate, Reed Goossens quit his safe engineering job in Australia to move halfway across the globe to change his life and chase a dream in the US in 2012.
With limited funds, no investing experience, and no established network, Reed went from purchasing a small duplex for $38,000 to start his own investing real estate firm, Wildhorn Capital.
Reed now syndicates large multi-million dollar commercial real estate deals across the US. He has also achieved financial freedom and has taken control of his life.
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“I didn’t know if I was going to get a job and I might have to move back to Australia, but I was OK with that risk. I was throwing caution in the wind and giving this a go, because the biggest thing that I would fear is regret that when I wake up, when I’m 70 years of age, I’d be like, geez, I wish I’d given that a go.”
Some of the topics I discussed with Reed include:
- How Reed went from an Aussie engineer to his dream real estate dream job in the US
- Reed explains syndicated real estate – sometimes known as REITs – and how he grew his business
- Building a brand or business with the six Ps – professionalism, pitch, practice, profile, platform and patience and advice for how your personal marketing plan can tick each of them off
- How to network in a new country, city or place (Reed explains what he did and how it worked)
- Reed’s top tips for achieving and retaining success.
Resources:
- Rich Dad, Poor Dad, by Robert Kiyosaki
- Investing in the US: The Ultimate Guide to US Real Estate, by Reed Goossens
- 10,000 Miles to the American Dream: Our Story of Financial Freedom by Bryce Robertson, John Carney, Kevin Dhillon, Reed Goossens, Ben Gray, Geremy Heath, Mark Huang and Tim Manson
- Key Person of Influence by Daniel Priestley
- Ego is the Enemy: The Fight to Master Our Greatest Opponent by Ryan Holiday
- Slack
- Google Drive
- SmartSheet
- Zoom
- Rev
- Understanding Real Estate Syndication: The Basics by Greg Barrett
- The ultimate guide to real estate syndication by Sylvia Shalhout
Connect with Reed Goossens:
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