How to Defend Against Cheap Competition and Low Ballers

You Can’t Compete With Competitors On The Price (and you don’t have to)!

There are always going to be firms down the road that are constantly under-cutting you with their insanely cheap prices and stealing your clients.

But you shouldn’t be worried about these firms - in fact you should pity them.

If their prices are so cheap, how are they ever going to make any profit? 

And if your clients are going to them because they are cheaper, why would you want those clients anyway?

You need clients that appreciate the value of your service, not clients looking for a cheap price. 

That’s why you should never lower your price to compete with these low ballers. Instead you should focus on increasing your value.

When your service is the most valuable to the client, those other businesses won’t stand a chance. The high quality clients that you want will actually be chasing you.

In today’s episode we will be looking at 6 things:

✅ Why you should never compete on price
✅ Guarantee a profit every time with the perfect pricing strategy
✅ Discover what clients value most using the fact find process
✅ How to add value and communicate that value to the client
✅ Make clients desperate to work with you by becoming the expert in a niche area
✅ Compete on quality, not price, with the Optimal Pricing concept

Discover how you can beat your competitors and earn significantly more money, with fewer clients.