Welcome to a new episode of The Founder Podcast! Today, we're thrilled to sit down with Mick Hunt from the Mick Unplugged Podcast to explore the essence of entrepreneurship. Together, we dive into why culture is the cornerstone of any successful business. We discuss the challenges that most entrepreneurs face, including the importance of understanding your business identity, the true competition entrepreneurs face, and how focusing on people over profits can lead to transformational success. Whether you're just starting out or scaling up, this episode is packed with actionable insights to elevate your entrepreneurial journey.

Highlights:
"You're not in competition with anyone but the pain you’re solving for your customers."

"Culture isn't just something; it is the only thing."

"Success is not a destination; success is a trajectory, and there is always a next level."

Timestamps:
00:01 - Welcome & Introduction
02:06 - Chris’ Deeper Reason Behind His Entrepreneurial Journey.
04:27 - Changing Society Through Entrepreneurship
06:41 - Common Mistakes in Scaling
09:13 - The Pricing Dilemma
14:41 - Business Identity & Competition
20:58 - The Power of Culture In Business
23:15 - Building Culture by Design
25:22 - Chris' Platform & Rebrand
26:27 - Final Thoughts

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