We are in a different demographic, with different ages of people selling or buying. How do people work with us when there is that age gap between sellers and buyers? What is generatonal selling? In this episode, Shaw Casemore discusses how he runs sales teams and how he accelerates through a multi-generation process. Being driven by a passion for helping business owners and understanding your demography is the key to communicating in selling. Tune in to this episode and hear more of Shawn’s insight to connect with his wide array of information in the market to scale your business.
In this episode, you will learn:
· The influence of demography in sales.
· What should we pay attention to when selling to the younger generation?
· Tips on what you should do with your emails’ personalization