In this episode, I dive into the essential metrics every online course creator using Facebook ads must understand. As a Facebook ads manager and your strategy partner, I highlight the importance of cost per lead and earnings per lead to accurately evaluate the worth of your leads. I share insights on optimizing your launch strategy to enhance your revenue or reduce your ad spend effectively.
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Links mentioned in this episode:

Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
Listen to episode 720 to get to know Kwadwo.
Listen to last week's Funnel Fix Friday episode.
Listen to Brittany McBean's episode.
Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Two metrics you MUST know if you’re running FB ads to your launch