Want to stand out on LinkedIn without resorting to gimmicks? In this episode, Michelle J Raymond shares a simple, practical framework to help B2B marketers discover what makes them different and why it matters.
Key moments in this episode -
00:00 - Why being different matters on LinkedIn
01:30 - The mistake most brands make
03:00 – Why blending in costs you opportunities
05:00 – 5 questions to find your different
13:30 – Updating your LinkedIn profile
16:00 – Final tips to own your difference
CONNECT WITH MICHELLE J RAYMOND
Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ
Social Media for B2B Growth: LinkedIn Strategy for B2B Marketers