two & a half gamers Exploring Pokemon TCG Pocket's Revenue Trends by Jakub Remiar
In this podcast, Jakub Remiar discusses the performance and updates of the Pokemon TCG Pocket game, focusing on revenue trends, user engagement, the new expansion, and the controversial trading system. He highlights the game's revenue spikes, user retention rates, and the implications of the trading mechanics on player experience. Also touches on the need for improved game features and the future of the game in terms of expansions and player engagement.
This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.
Panelists: Jakub Remiar, Felix Braberg, Matej Lancaric
Youtube: https://youtu.be/XZ5_IbVvZJM
Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipg
Chapters
00:00 Introduction to the Game's Performance
01:15 Revenue Trends and User Engagement
06:07 New Expansion and Card Mechanics
09:27 Trading System and Its Implications
18:02 Challenges in Game Features and Player Experience
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Matej Lancaric
User Acquisition & Creatives Consultant
https://lancaric.me
Felix Braberg
Ad monetization consultant
https://www.felixbraberg.com
Jakub Remiar
Game design consultant
https://www.linkedin.com/in/jakubremiar
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Takeaways
The game is projected to generate around 980 million in revenue.
Revenue spikes are typical for gacha games, with significant daily earnings.
User engagement remains strong, with high daily active users.
The US market is becoming increasingly important for revenue growth.
The new expansion introduces unique cards and mechanics.
The trading system has been criticized for being prohibitive and unintuitive.
Players are frustrated with the lack of communication features in trading.
The game needs a proper PvP ranking system to enhance competitiveness.
Despite community backlash, the game continues to achieve record revenue.
Future expansions are expected to keep the game fresh and engaging.
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Please share feedback and comments - matej@lancaric.me
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Felix Latest Article -
https://www.felixbraberg.com/post/the-end-of-gam-and-admob-placement-refreshes