196: The Simple Math Behind 6-Figure Facebook Ads

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Ever catch yourself wondering if your digital products are ready for Facebook ads? Or maybe you're like me, knowing you should start but feeling a bit nervous about getting it wrong?

This week's episode takes the mystery out of Facebook advertising. My guest breaks down exactly how to know when your business is ready for ads (hint: it's not about how long you've been in business), and shares a really practical framework for testing ads without burning through your budget.

You'll learn:

• A simple calculation to know if your offers are profitable enough for ads
• How to turn a "tripwire" funnel into a Facebook ads money-maker
• The Olympic Gold Medal testing framework that's helped reduce ad costs by up to 60%
• The costly targeting mistakes most course creators make (and how to avoid them)

If you've been waiting for the "right time" to start with Facebook ads, this episode is your sign to take action. No fluff, no complicated jargon - just clear, actionable strategies you can use right away.

PS: My favorite takeaway? Learning that I've probably waited too long to start with ads.

Mentioned in this episode:

• Where to find Kwadwo: YouTube, Instagram, and TikTok
• Free gift: The 7 Biggest Facebook Ad Mistakes Course Creators Make That Burn Through $$$ And Kill Results. Sign Up Here: https://quayjo.mykajabi.com/7mistakes-podcast

Timestamps:

4:34 - How to know when your business is ready to start running paid ads

11:07 - Making tripwire (welcome offer) funnels profitable with Facebook ads

19:42 - Detailed breakdown of the Olympic Gold Medal testing framework

24:33 - Common Facebook ads mistakes and how to avoid them

28:03 - Free resource: Tutorial on the 7 biggest Facebook ad mistakes