Episode 771: The Social Media Strategy Most People Skip

I spent years watching how people use social media, and most of it looks the same. Post something. Scroll. Like a few things. Disappear. Then complain that social media feels pointless or exhausting.

This video is where I explain the system I use to turn social media into actual relationships. I built it while working with Facebook and Instagram, and I still use it every day. I call it LCM Plus.

I walk through how I like posts with intention, comment in a way that shows I actually read what someone shared, and follow up with a message that makes the interaction personal. Then I explain the part most people skip. Taking the relationship off the screen with a short note or a simple invite that shows someone they matter.

I also share how long I spend doing this each day, how I started small, and why this approach changed how social media feels for me entirely.

If social media has felt noisy or empty, this is probably why.

What you will learn:
• How I turn likes into real conversations
• How comments build familiarity over time
• How messaging creates actual connection
• Why the offline follow up matters

Comment if you have been posting and disappearing and subscribe for daily real estate content that focuses on people first.

 

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