How did Kyle Counts turbocharge his gym's retention and revenue generation? With the Prescriptive Model.

In fact, he used it to double revenue in short order, and then he used it to drive that number up even further. Now, the simple system is the bedrock of his sales process.

In this episode of "Run a Profitable Gym," Kyle explains how making the change to a consultative approach transformed his business—Condition One CrossFit—for the better. By ditching free trials and actually siting down with prospective clients to find out about their goals, he made more sales, successfully presented more higher-value packages and retained great clients longer by showcasing their results every three months.

The 411 on the Prescriptive Model: Gym owners meet with prospective clients, find out about their goals and prescribe the ideal plan to accomplish them. Then they meet with clients quarterly to review progress and make program adjustments that keep the clients on track.

Use the model today to put your gym on the path to incredible growth.

Links

The Prescriptive Model

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Gym Owners United

1:18 - The old approach

7:16 - The Prescriptive Model

13:52 - Tracking progress

18:47 - Systemizing goal reviews

22:35 - The rewards