

426. How to Harness the Evolution of Storytelling to Grow Your Mission - Jon Budington
Meet Jon. He believes change is a constant in life, and we’re all designed to adapt to those changes. Every gift results in a story, and this expert in casual language is giving counsel on how organizations can find and build powerful narratives to uplift philanthropy’s story. Tune in for an eye-opening conversation about language, storytelling and the ways we continue to change as humans🔄
💡Learn
- An overview of how humans continue to change through the lens of language
- What storytelling looks like today
- How to find and build stories through listening
Today's Guest
Jon Budington, President + CEO, More Vang + Mythos
Episode Highlights
- Jon’s story and journey to where he is today (4:30)
- What storytelling looks like today (6:50)
- Human evolution through the lens of language (10:20)
- How storytelling can build trust with the most distrustful Generation (15:00)
- Listening and asking for stories organically (17:00)
- Case study of an organization that leveraged the power of storytelling to deepen their impact (23:00)
- How to find and build these narratives (28:00)
- A powerful moment of philanthropy in Jon’s life (32:00)
- Jon’s One Good Thing: Focus on optimism. (35:00)
- How to connect with Jon and Mythos (38:00)
For more information + episode details visit: weareforgood.com/episode/426.
About our Sponsor Givebutter 💛
Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes.
Thank you to our partners 🩵
Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.
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Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.
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